BreatheLife Campaign

A global campaign to mobilize governments and individuals to take action on air pollution

BreatheLife is a global campaign that mobilizes cities and individuals to take action on air pollution to protect our health and the planet. The campaign is led by the World Health Organization (WHO), UN Environment Programme (UNEP) and the Climate & Clean Air Coalition (CCAC).

Find out more about the campaign at


The BreatheLife campaign is calling for governments - city, regional and national - to commit to achieving WHO Air Quality Guidelines by 2030. Reducing air pollution to levels deemed safe by the WHO will halve the number of air pollution related deaths by 2030, while at the same time helping to slow the rate of climate change.


Partners in the campaign are working to:

  • Connect cities: Provide a platform for cities to share best practices and demonstrate progress in their journey to meeting WHO air quality targets by 2030
  • Increase monitoring: Work with municipalities to expand monitoring efforts that can keep citizens informed and facilitate more sustainable urban development
  • Accelerate solutions: Build demand for new solutions that are working and support municipalities in effectively implementing them in their own cities
  • Build public awareness: Increase support for city and national action to reduce air pollution and short-lived climate pollutants to meet health and development priorities by 2020, and the Sustainable Development Goals by 2030
  • Empower individuals: Educate people about the burden air pollution poses to our health and our climate and provide meaningful ways to take action both locally and global

Who's involved

Lead Partner: A Coalition partner with an active role in coordinating, monitoring and guiding the work of an initiative.

Implementer: A Coalition partner or actor receiving Coalition funds to implement an activity or initiative.

Partners (3)

Partners (3)

Resources & tools

Activity contact

Sandra Cavalieri,
Programme Manager
secretariat [at]
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